Food and beverages – these two items go a long way along with modern peoples’ day to day life. Talking about Food & Beverage Industry, it comes under the FMCG sector and contributes up to 19%. With the growing industrialization, urbanization and evolving lifestyles, this particular F & B sector is booming and growing rapidly.
People are now more likely to try new things daily. They are bored with their drab way of living and that’s where they start exploring new and interesting ideas to make life more amazing. And in their quest for an exciting lifestyle, food and beverages produced by the food and beverage companies play a key role.

Now, the Food & Beverage industry comprises of two broad types−
- Commercial − In this case, F&B Services is the primary business. The most known commercial catering establishments are — hotels, all kinds of restaurants, lounges, cafeterias, pubs, clubs, and bars.
- Non-Commercial − Non-commercial operations are secondary businesses in alliance with the main business. These F&B services mainly cater to their consumers with a limited choice of food and beverages. These establishments often run under contracts. For example, food and beverage services provided at hospitals, hostels, and prisons.

Comparatively, the commercial sector has grown much. They are perhaps the most fluid form of the F&B operation types, adjusting and changing to the demands of the marketplace. They constitute over 74 per cent of the market and are growing exponentially. This industry has spearheaded restaurant trends such as expansion to small cities in India, and different formats such as dine-in, in-mall outlets, and drive-thrust, which has provided the customers with easy access to eating out.

Additionally, due to the growing exposure to international cultures and lifestyles, Indians have started experimenting with food. They are developing their tastes for different cuisines, apart from traditional Indian cuisine. The industry is working at its best to provide the best cuisines from throughout the world to people.First Fiddle Restaurants is one such company dedicated to being a game-changer in the F&B industry with the introduction of ‘concept’ restaurants. We are committed to catering to the ever-changing cosmopolitan taste of its customers & customer satisfaction is an utmost priority. Our restaurants like Lord of the drinks, Jlwa, Dragonfly Experience and Tamasha are spread all over India in major metropolitan cities like New Delhi, Mumbai, Pune, Lucknow and more. Plans for global expansion are underway.